Understand Web Content as Blocks for Better SEO, Accessibility, and Performance
Many novices bring a print-design mentality to website content and layout. That’s a mistake. Instead, treat content as sequential blocks. Here’s why and how.
Web Accessibility, What’s a business to do?
Accessibility has been part of web design since 1995. In 2017, it became a high-interest buzzword after a high-profile lawsuit. What’s a small business to do in 2026?
Text Editing Tip: Shift + Enter for Line Break
A line break in website text adds a new line within a paragraph, heading, or other text element. Learn how and when to use this easy content editing technique.
Publish good data on your site for better SEO and website accessibility.
Pay attention to how data is published on your site. You’ll be better at specifying, managing, and publishing a website.
Search Engine Optimization (SEO), A Practical Strategy
If I were to sit down with you to give you a checklist and explain a strategy for SEO, here’s what I’d say. Use a good checklist. Publish people-first content.
Retiring a Domain the Right Way to Avoid Surprises: 410 Gone
Recently a client closed a website and let the domain expire. It was not their primary domain, but it included the company name very clearly. A few months later, somebody…
Fixing Links in WordPress and Seriously Simple Podcasting
We recently published a WordPress website with a blog and podcast imported from Square. We used the plugin Seriously Simple Podcasting, which works really well. Once imported, all the podcast episodes worked…
Quality Content for SEO According to Google
Search engine optimization (SEO) starts with site content. Here’s the open secret: Google publishes a guide called “Creating helpful, reliable, people-first content”. It’s part of a bigger guide called “Explore…
The Block Editor Is a Better Way to Build WordPress Sites. Use It.
Starting in 2018, WordPress began a transition to improved tech for theme/site design and content editing. At the code level, it’s a much better way to manage development. That translates…
Principles of Implementing WordPress, Notes and Explanations
Here are my notes and explanations of my Principles of Implementing WordPress. (See the original blog post.) The result is useful and to the point, and a bit tech-oriented boring.…
Use Old and New Google Analytics for Year-to-Year Comparisons
A few weeks ago, I sent a newsletter about the end of old Google Analytics (Universal Analytics, UA). It will stop collecting data July 1, 2023. Since then I learned…
Principles of Implementing WordPress, The Mind Map
WordPress is often implemented in a bad way, and site owners don’t know it. A bit of education can help resolve that, so I created a set of guidelines for…
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