Category: Search Engine Optimization
Structured Data: Mark Up Website Content for Search Engines
Schema.org is the place. It’s the primary source of information on structured data for websites. Why is that important to business? Because it’s used by Google, Bing and Yahoo. First…
Top Three Tips for On-Page SEO
Site content is important to Search Engine Optimization (SEO), and these three content tips will help Google and other search engines put you near the top. Appropriate Content When your…
Content Management, A Valuable, Underused Feature of WordPress
We manage numerous sites using WordPress software, and one feature that’s underused is content management. It is a tool to handle the publishing of information on your site…text, pictures, video.…
Google is Giving Priority to Secure Websites
Google is pushing to make the internet more secure, and they want websites to use a secure protocol. You’ve probably seen “https” at the beginning of some website addresses in…
Google My Business
Google has a free business listing that some folks don’t know about. It’s particularly helpful for anybody with a public location (office or retail) and serves a geographic area (a…
The Key to Optimized Content: Heading and Paragraph Tags
In my recent post “How Important is Written Content on a Website?“, I said that Google encourages well-organized content using the heading and paragraph tags. It’s worth filling in some…
How Important is Written Content on a Website?
A client recently asked a question like this: “How important are the specific words on a website?” I didn’t have a quick answer because there are conflicting factors at play,…